I often have a lot of random ideas and I typically forget the details of them later. I should be carrying a small notebook to jot these things down. Like this morning, I saw a billboard and a commercial idea started forming in my head. The great thing about writing commercials is there doesn’t need to be a lot of dialog (unless that’s the joke) and it’s over in as little as 15 seconds.
So, I came up with a brief sketch for a iced tea brand. It involves the talent of Ice-T (of rap and CSI fame), Mr. T (of 70’s A-Team fame), and Master Shake (of Aqua Teen Hunger Force semi-fame).
(At the scene of a fancy outdoor party, mingling guests on a wide lawn, white party tents and small white bistro tables set up through the area. Ice-T is standing alone and somewhat bored at one of the tables and someone approaches. He looks up and sees Mr. T)
Ice-T: Hey. (extending hand) I’m Ice-T.
Mr. T: (shaking hand) Hey, I’m Mr. T.
Ice-T: Huh. Nice to meet you.
Master Shake: (interrupting, not in scene) Hey, I’m also a beverage!
(Ice-T and Mr. T turn to look at Master Shake, annoyed at his interruption.)
Master Shake: I said… I’m also a beverage. You know, like a drink. Speaking of drinks, I could use a drink. Nothing but teas at this place. Iced teas, Mr. T’s – HA! You see what I did there? Seriously though, I could drink like a couple dozen Fuzzy Nizzles, you know what I’m saying, dawgs?
(Master Shake continues rambling on while Ice-T and Mr. T awkwardly stare at the table, trying to ignore him. A waiter walks by with the promoted iced tea brand on his tray and the camera follows him away from the scene Master Shake is making.)
“Promoted Tea Brand – not always inappropriate”
That idea led me to a sequel.
(In a music studio, Ice-T and Mr. T are sitting at the mixing console listening to some of Ice-T’s new music.)
Mr. T: I can’t imagine doing this for a living. This is awesome.
Ice-T: It’s a great creative outlet. You can really connect with people through music.
Master Shake: I connect with people all the time. Because I have the connections. You guys wouldn’t know about that. You got no connections.
(Master Shake is standing in the back of the studio mixing room, not really talking to anyone. Ice-T and Mr. T stare blankly at Master Shake)
(Master Shake reaches for something on a shelf and knocks everything off onto the floor, including awards and memorabilia.)
Master Shake: Yeah, that’s what I think of you, tchotchke’s! You can stay down on the floor, because you’re nothing. Nothing! (Realizes Ice-T and Mr. T are staring at him angrily.) Hey, I got this idea for a song. A rap, if you will. (Master Shake starts making beatbox sounds and moving in jerking motions like he’s dancing.)
Ice-T: Talking cup, you are so white.
(Shot of Master Shake freezing in place with mouth agape.)
“Promoted Tea Brand – not always inappropriate”
I have an idea for another sequel involving Carl fanboy-nagging Mr. T about his A-Team exploits, too. But since these would never see the light of day, no need to develop it.
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